How To Sell Product Online

Selling products online can be a very lucrative business with the popularity of the internet. You may have a product that you would like to sell or you may want to try to sell other companies’ products and receive a commission. Either way, you will need to learn how this is accomplished. There are certain steps that are involved in learning how to sell products online and I will give you a brief overview of these.

The first step that you must take is to create a website for the product. The name for the website should pertain to the product that you are wanting to sell and should be a word or phrase that receives traffic. You can use keyword tools on the internet to see what words or phrases receive a lot of traffic. Once you have come up with a name you must purchase that website name. Once the website is purchased, you then will set up the site with all of the information about the product and how the viewer can contact you and purchase your product.

The website is not the only thing that is required, though, when learning how to sell product online. The website that you create is the first step in the process and, once it is established, it is basically a piece of “virtual real estate”. It is an entity that sits out in cyberspace. If there is no promotion of this website, the website will sit in cyberspace unknown to anyone.

The next step in selling product online is something called article marketing. You will need to write informative articles about your product that people can read on the internet. These articles are typically the answers to questions that someone has about a topic. These articles are then submitted to online magazine sites such as Street Articles, EzineArticles, etc. Once the articles are approved, people searching for information about your product will see your article on the internet and can learn about the product. For example, let’s say that your product is a power toothbrush and someone is curious which power toothbrush is the best. They type in the phrase “which power toothbrush is the best” into the search box on their computer and the article that you wrote pertaining to this comes up. At the end of the article, you are permitted to place a link to your website. They can click on this link if they like what your article tells them and they will be taken to your website where you can tell them more about the product and how to make a purchase. This is one way that you can drive traffic to your website to generate sales.

Another step in learning how to sell product online is email marketing. There are companies on the internet that can help you set up a sign-up option on your website for people to give you their email information. This allows you to keep them abreast of any promotions or specials on the products that you sell and gives you the option to promote other related products that you believe they may be interested in.

There is so much information available through the internet on how to sell product online. Be careful which sites you use as many websites will tell you that you can become rich overnight selling product online. The truth is that it takes hard work and a huge commitment so be careful when gathering information on how to sell product online. There are legitimate websites online that will take you step-by-step through the process and make it much easier to learn how to sell product online.

Meeting Facilitator – Now Performing As Director – Conductor – Coach and Choreographer

Imagine an orchestra without a conductor; the strings, woodwinds, brass and percussion all reading the music on their own could result cacophony instead of symphony.  What if The Producers had no director or choreographer; those little old ladies would be knocking each other over with their walkers.  A football team without a playbook would be little more than a sandlot game.

The same holds true for a planning meeting without a facilitator. We’ve all sat through countless meetings that went nowhere. Even with an agenda and knowing essentially what you want to get out of the meeting, it often takes a skilled facilitator to get everyone participating, keeping them civil and driving the discussion to a clear result.

The facilitator is more than just a meeting guide.  Much like the orchestra conductor, a theater director/choreographer or football coach, it is their responsibility to plan, run and bring the meeting to a clear conclusion.

It is not the facilitator’s job to solve problems or to push their own agenda (no matter how well-disguised).

It is the facilitator’s job to simply allow people in the group to work through their thoughts and feelings through the process of discussion by actively listening and creating an environment where everyone feels comfortable participating.

So what should you expect from a good facilitator?  Here are the 8 qualities and skills that a good facilitator must use to extract the best ideas and thoughts from even the most reluctant participants: 

  1. Knowledgeable researcher: Before the meeting starts, the facilitator gathers as much information as possible to ensure they understand the topic enough to guide the exploration of issues, ideas and thoughts. Often the facilitator will request to interview key participants to uncover any potential issues or information that could help to keep the discussion productive.
  2. Objective, patient listener: Generally, the less connected the facilitator is to the participants, the better; making it easier to ensure that every one is heard equally.  It is the facilitator’s job to make sure that all participants feel comfortable participating, and to encourage everyone to engage in the discussion. Perhaps the greatest skill of a facilitator is an ability to patiently listen to sometimes rambling ideas or thoughts and then capturing them clearly, without losing the emotion or intent. It can be hard to not turn one person’s thought into what you think it should be rather than what they meant it to be. 
  3. Organized choreographer: The facilitator either prepares the agenda for the meeting or works with the meeting sponsor to outline areas to be covered. Then, it is the facilitator’s job to keep everyone on track and to document the discussion as it unfolds.  Using whiteboards or flip charts, the facilitator often papers the meeting room walls with the notes, charts and ideas, regularly tracking all of it back to the original agenda.
  4. Focused conductor: Any creative discussion will naturally wander. It’s on these detours that the best ideas often emerge. While the agenda may not be followed in order, the facilitator always knows the way back. They can quickly adapt and encourage a creative discussion, ensuring that everyone gets their say. Then document the ideas or issues as they guide the discussion back on topic.
  5. Devil’s advocate: In every meeting there is at least one elephant in the room; that question or issue that no one wants to mention. This is where pre-meeting interviews and topic research help a facilitator become aware of these issues so they can safely and subtly bring them forward for discussion. They can also push back on ideas with flip side thoughts that can encourage broader, more creative discussion.
  6. Coach and mediator:  Every group has different dynamics, with standout and reluctant participants. If executives are part of the group, they can sometimes inhibit open participation. The facilitator must break down barriers with humor, insights and direct questions. If confrontations or arguments do erupt, the facilitator must quickly regain control, make sure both sides are heard, and then get everyone back on track.
  7. Face and body language reader:  It takes practice and sensitivity to notice the silent signals when people become unhappy, angry, distracted or upset. A good facilitator listens for what is not said and finds ways to engage these people in a positive and supportive way.
  8. Great closer: Tying is all together at the end and making sure there are no issues hanging, nothing left unsaid, and no one feeling left out is perhaps the most critical skill of a facilitator. Recapping the topic by running quickly across the wall charts, then outlining next steps and any assignments gets everyone on the same page to move forward.

Think about bringing in a skilled facilitator to orchestrate your next critical meeting. The results can be amazing and the process can be much more fun than you imagine when you get to sit back and participate. 

Productive Online Business – 5 Best Ways to Online Business

The rise of the internet has opened so many opportunities for entrepreneurs who are targeting the global market. Today, buying and selling of goods cannot get easier as long as you are connected to the World Wide Web. If you intend to go online, these 5 best ways to online business can greatly help you out:

1. Break away from stiff competition. There are certain niches that are highly saturated and penetrating them is virtually next to impossible. If you would like to sell, you need to target the untargeted. Research other niches that are not yet tapped by other online entrepreneurs and identify their needs. You can then sell products that they require to earn profits. Since these niches have few competitions, you have higher chances of making a sale.

2. Lay your business plans. After identifying your target market, you need to create a strong business plan that will lay out all your tasks in growing your business. This will serve as your ultimate guide not only in selling your products but also in achieving your short and long term goals.

3. Pick the best ecommerce software. Choose the one that offers the features that you need and meet all your business requirements. In addition, it is important that it is easy to use and it must allow customization.

4. Set up your own website. Create your space in the World Wide Web. You can use this to showcase your products and facilitate your sales transactions. To maximize its benefits and to increase your sales, you should know how to drive traffic to it. The recommended methods are SEO, link building, PPC advertising, article marketing, forum posting, and article writing.

5. Offer freebies and discounts every once in a while. Let your customers know that you value them and the business they provide you. Throw away freebies or give them price breaks to promote customer loyalty.